As a marketing agency that works primarily with small and medium sized businesses, we are often asked, “is Google Pay-Per-Click an effective strategy for my small business?” In many cases, it can prove to be a highly optimizable and effective advertising tactic.
Research shows that 81% of consumers start their buying process online. So that leads you to the question…How can my brand stand out to consumers at the start of their online buying process ultimately impacting their purchase decision?
When creating a marketing plan, small businesses often include things like social media, online and print advertising and SEO implementation, which are all critical to a healthy overall marketing plan, but many often neglect to include any type of PR strategy.
Top 10 Product Placements in Movie History A few months back, I saw that the first trailer for Jurassic World was released. As a huge fan of the original film, I immediately went to my computer to pull it up. The trailer opened with one of my favorite scenes from the original Jurassic Park, the…
The Brand Behind the Madness As Selection Sunday approaches, college basketball fans around the country are preparing their brackets, discussing their Final Four picks and setting up multiple screens in their living room (I’m definitely guilty of the latter). The NCAA Division I Men’s Basketball Tournament is a three week, 67 game, roller coaster ride…
Hi my name is Brock Diedrick, I’m a Marketing Specialist here at Mangold Creative (a.k.a. Super B.A.D). I’m very excited to get started and ready to jump right in and begin working with all of our great clients.