Small Business Branding, Marketing & Sales

AN INTEGRATED PLAN,
A FUN & EXECUTABLE
BUSINESS STRATEGY

So, this is where the story starts, right? The first impression. A great vibe. A message that really resonates. A website, a brochure, a brand, a sales person that catches the customer’s interest. The ability to build a great marketing and sales plan and then execute the tactics on time, on budget, and still have a little fun along the way.

That’s our goal.

People often ask us who our ideal client is. Whether we prefer to work with small to mid sized businesses, firms who are growing but don’t have a dedicated marketing team, a business owner who needs help managing the sales force, large organizations who have a tough marketing project to tackle, or a gung-ho new startup entrepreneur. They ask if we like to build marketing and sales strategies for manufacturing, healthcare, professional services, retail, construction, finance, hospitality, non-profit, technology, or service oriented businesses. They want to know if we prefer small business, big business, or micro business, or something in-between.

Really, we love them all. Why? Because the problems in business are pretty universal. It’s finding that unique fit where we are partners – all on the same team tackling the challenges together – so you can grow your organization, focus on your mission and provide excellent service along the way.

That’s our passion.

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Strategy

The key to any successful business is a solid strategic plan – that’s no surprise. But even if you have a solid business plan, translating that to a strategic marketing and sales plan is tricky. Starting by understanding your goals and your market, we can craft a marketing strategy for your small business that will be effective, creative and fun. Let’s build your strategy, starting with:

  • Market Research
  • Target Market Analysis
  • Brand Analysis
  • Competitor Audit
  • Strategic Marketing & Sales Plans
  • Execution Calendar & Budgeting

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Execution

Does it feel like marketing and sales projects always fall to the back burner? The plans are ones that can be executed – consistently, reliability, with creativity, on time and on budget. Most small businesses don’t have the time or dedicated staff to execute, pushing marketing and sales projects to the back burner. That’s where we shine – acting as your virtual marketing department and sales project management team – getting things checked off the to do list so your business can grow!

  • Virtual Marketing Director
  • Outsourced Marketing Department
  • Virtual Sales Director
  • Budget Management
  • Strategy Refinement and Accountability to the Plan
  • Tracking, Metrics and Business Results

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Branding

You only have one chance to make a first impression – it needs to be eye catching, interesting, consistent and truly reflect who you are as an organization. From logos to lingo, stories to showrooms, let us help build your brand.

  • Logo Development
  • Branding & Graphic Design
  • Key Messaging
  • Copywriting Services
  • Brand Experience

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Marketing

Whether it is online or offline, face-to-face or far away, you need marketing and sales tools that represent your brand professionally, creatively and consistently in the marketplace. Build an effecttive marketing platform and create ongoing awareness of your brand through:

  • Marketing Collateral and Tools
  • Traditional Advertising
  • Digital Marketing
  • Website Development
  • Ongoing Website Management
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Paid Social Media Advertising
  • PR and Media Relations
  • Google Pay Per Click Advertising
  • Google Analytics, Tracking and ROI

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Sales

Well designed and executed sales efforts, aligned with your marketing tactics is the fastest road to success. When your sales team feels equipped, supported, and motivated, marketing leads become closed leads. We can help develop your:

  • Sales Systems
  • Forecasting and Planning
  • CRM and Sales Tools
  • Sales Team Function
  • Individual Salesperson Skills

Meet our Team

There’s Some Real Personalities Here

We think marketing & sales and business strategy rocks more than an ‘80s hair band. We believe it helps you allocate resources to the right place the first time around. We know that smart thinking helps you get the ball rolling on great creative.